The Hunger Games is a series of films/books about a consumer driven TV focussed society where people fight to the death in an arena controlled and manipulated by a shadowy organisation where they have little chance of success and there…
Category: Digital Transformation
The Travel Agent for millennials: a lesson in digital customer experience from Europe’s smartest tourist agency
In a recent release from the Rough Guide people, the country voted the most beautiful in the world was the perhaps unexpected Scotland (my home country). Not making the top 20 was Australia (my adopted country) which was subject to…
Recruitment in 2017: The Digital Diversity Dilemma
Digital is disrupting everything and this includes the recruitment process. Some corporates are going so far as to remove the academic requirements as entry criteria to rely more thoroughly on their own tools to assess talent. What are the unintended…
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Leadership in 2017: The end of corporate leadership and the Machiavelli matrix.
The changing dynamics of how and where we work, are changing what people need in a leader. Leaders used to inspire, inform and create an atmosphere. Do they do so now, and do you even need them to? At some…
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Customer experience; the Japanese way: Hyper-specialisation and what Kanazawa’s tiny, tiny whisky bar might mean for the future.
The Japanese know you have to be authentic, you have to have knowledge if you want to look like you care and you have to respect the crowd. People naturally want to be a little different, they want to feel…
History for the future: Bitcoin and the 1781 Bank of North America Act of Congress – Bitcoin might be special but it’s nothing new
There is no argument that bitcoin has the potential to be revolutionary and is already starting to be. However, to predict what might happen in the future, we can look to the past. In a nutshell; in the 18th century…
The Icelandic Football team’s guide to Digital Transformation
Yesterday, the Iceland football team qualified for the World Cup in Russia ahead of Croatia, Turkey and the Ukraine and in doing so became the smallest ever country to achieve that feat. Iceland has 330,000 people, almost non-existent football league, a…
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Digital Transformation: how to know you’re successful? (here’s a tip, if you use the words Digital and/or transformation, you probably aren’t)
Digital Transformation falls into the most desirable category for consultants, namely; something for which there is no agreed definition, something for which there is a huge appetite for investment and something for which there is no clear definition of success.…
The Corporate Futurist 