Alexa and me; a modern romance on the rocks (it’s not her, it’s me).

Everyone is very excited about voice channels. My former colleague Nitin Goel included, have a look at his blog here. https://www.linkedin.com/pulse/amazon-alexa-dont-type-talk-me-nitin-goel/ Professionally, me too but personally, I’m not there yet. I recently bought Alexa to look after me whilst I…

First or Worst: a lesson in risk taking from the Scottish Rugby Team

I was fortunate enough to be in attendance at the weekend when the unfancied Scotland bettered their rugby playing counterparts from the south by 25 points to 13. This is a result worth noting because 1) it’s the first time…

The 5 star rating Hunger Games – it’s a dystopian fight to the death to survive. (i.e. keeping your Amazon/ Uber/ TripAdvisor rating up)

The Hunger Games is a series of films/books about a consumer driven TV focussed society where people fight to the death in an arena controlled and manipulated by a shadowy organisation where they have little chance of success and there…

The Travel Agent for millennials: a lesson in digital customer experience from Europe’s smartest tourist agency

In a recent release from the Rough Guide people, the country voted the most beautiful in the world was the perhaps unexpected Scotland (my home country). Not making the top 20 was Australia (my adopted country) which was subject to…

Customer experience; the Japanese way: Hyper-specialisation and what Kanazawa’s tiny, tiny whisky bar might mean for the future.

The Japanese know you have to be authentic, you have to have knowledge if you want to look like you care and you have to respect the crowd. People naturally want to be a little different, they want to feel…

Donald Trump’s unofficial guide to customer engagement.

Donald Trump’s unofficial guide to Customer Engagement: you may have all the best products and be so smart, so smart but….you have to keep it simple, you have to find what the individual wants and you have to think about…

The curiously high cost of McDonald’s coffee and how it’s very McClever

For customer experience, we love to focus on what people ‘love’ and what people ‘need’ but maybe thinking about the lowest acceptable experience might help us even more.‎ To understand this blog, you have to comprehend Australian’s love of coffee.…

Thinking fast and travelling slow – designing the Gold Bus Customer Experience

There is a magical bus in Glasgow, Scotland called the Citylink Gold bus (http://www.citylinkgold.co.uk) which links the city with its neighbour Edinburgh, 40 miles to the east. It is much slower than the train and the arrival time is inconsistent,…